Official Newsletter of the President's Challenge


Join Nickelodeon In Celebrating A Decade Of Play on September 21st!

Nickelodeon's Worldwide Day of Play is an annual celebration dedicated to healthy and active play! For the last decade, Nickelodeon goes completely dark for three hours, taking programming off air and shutting down its websites to reinforce the simple message: get up, get out and go play!

Get Involved!

Check out to:

· Access resources to help plan a local Worldwide Day of Play event in your community

  • Register your event as an official Worldwide Day of Play event
  • See how your Worldwide Day of Play story could be featured Promote Water Consumption with First Lady Michelle Obama

According to the CDC, approximately one in four kids does not drink any water on a given day. Drinking water is one of the easiest ways to improve overall health and well-being and helps you have more energy and better focus. The campaign kicked off in Watertown, WI encouraging Americans to "Drink Up”. It's a simple action that everyone can take. Mrs. Obama led a toast to water followed by an array of festival-like water games at Watertown High School. Visit the Drink Up web site to learn more about the initiative: And, share photos or videos of you drinking water on Instagram and Twitter using the hashtag #DrinkH2O.