Official Newsletter of the President's Challenge


Presidential Youth Fitness Program Announces Inaugural Funding Award Recipients

Round 4 Top Choice_SP_MA The first recipients of the Presidential Youth Fitness Program (PYFP) Funding Opportunity* were announced on June 1, 2013. At the start of the 2013-2014 school year, 374 schools across the country will have access to the supplemental elements to implement the Presidential Youth Fitness Program. Thanks to the General Mills Foundation, this funding opportunity provides three years of support to access the Fitnessgram® software, virtual training courses for physical educators, and recognition items for students.

Even if your school is not among those funded, you can still start the program at no cost this coming school year. Great resources, such as the Physical Educator Resource Guide, will enable you to properly implement the program and learn effective strategies to promote lifelong health and fitness. Be sure to visit the program website to learn how you can prepare for next year’s Funding Opportunity:

To see if your school or a school near you has been funded, please see the complete list of funding award recipients on the PYFP website.

*This is a private funding program administered by the AAU, AAHPERD, NFFSN, and The Cooper Institute®, co-sponsors of the PYFP. This is not a government grant program.

I Can Do It, You Can Do It!

President’s Council on Fitness, Sports & Nutrition i-can-do-it-you-can-do-it-logo (PCFSN) Executive Director Shellie Pfohl joined Miami-Dade Public Schools officials on May 21st to present 1,200 PALA+ awards to students with disabilities. These students participated in I Can Do It, You Can Do It! (ICDI), a Council program that encourages regular physical activity and good nutrition, regardless of ability.

While approximately 56 million Americans currently live with a disability, many are not afforded the opportunities they need to be healthy. Obesity rates for children and adults with disabilities are 38 percent and 57 percent higher than for children and adults without disabilities.

To address these disparities, the President’s Council on Fitness, Sports & Nutrition (PCFSN) announce the next phase of the I Can Do It, You Can Do It! (ICDI) program at the awards ceremony in Miami, FL. The program previously focused on youth participation and was implemented in nine sites across the U.S. ICDI will now include children AND adults and plans to expand the program to at least 100 sites nationwide over the next five years.

To learn how you can get involved and become an ICDI Advocate, send an e-mail to For more information about the program, visit the ICDI webpage.


We Can! Offers Webinar Series to Help Energize Families

we can

If you are interested in helping families help children maintain a healthy weight, the National Institutes of Health’s We Can! (Ways to Enhance Children’s Activity & Nutrition)® program in partnership with Let’s Move Faith & Communities (LMFC) has a great opportunity for you. LMFC and We Can! have teamed up to provide faith and community leaders with online trainings to learn how to use We Can! materials and resources to help families eat right, move more, and reduce screen time.

The two-hour, webinar-based trainings focus on We Can!’s core programs – the Energize our Families Parent Program and Media-Smart Youth: Eat, Think and Be Active®.

  • The Energize Our Families : Parent Program is a multiple-session curriculum designed to provide parents and caregivers with the knowledge and skills they need, along with practical tools, to help families maintain a healthy weight.
  • Media-Smart Youth® : Eat, Think and Be Active! is an after-school program designed to help young people ages 11 to 13 understand the connections between media and health and to help youth build media analysis and production skills.

Join the webinars and learn about the program’s hands-on tips to help families understand how portion sizes have grown in the last few decades, the importance of helping kids get the recommended minimum of 60 minutes of physical activity every day, how to read and interpret nutrition labels and how to make some small substitutions to make recipes healthier. These are just a few of the topics covered in the trainings and in the We Can! programs.

If you’re interested in joining a webinar training, several are planned throughout the summer on the following dates.

Webinars on "Energize Our Families Parent Program"

Wednesday, July 31, 1-3pm EDT
Wednesday, August 28, 1-3pm EDT


Presidential Champions Bronze, Silver, and Gold Baseball Hats

Our hat"s off to you, Presidential Champion! Celebrate your achievements with a natural, red, or navy colored, 100 percent cotton unstructured, washed Port Authority® twill baseball cap. The caps feature the President"s Challenge logo embroidered on the front and "Bronze, Silver, or Gold Award" embroidered on the back.One size fits all

Presidential Champion Gold Emblem Presidential Champion Silver Emblem Presidential Champion Bronze Emblem


To shop for Presidential Champions Baseball Hats , please visit our online store.

Upcoming Events and Opportunities

Visit to find health and fitness related events in July near you!

Natural Grocers Nutrition Seminars and Events



Enjoy free education seminars from experts in the fields of microbiology, ecology, agriculture, homeopathy, nutrition science and more. Learn first-hand and ask questions to clarify and understand how a particular subject affects you personally. Check out the list of seminars and events by state to find programming near you.

Abilities Expo Houston

August 2-4, 2013

Houston, TX

Learn about wheelchair dance and tennis, adaptive and hand cycling, sled hockey, quad rugby, and power soccer while enjoying speakers, entertainment, workshops, and the latest technology for people with disabilities.

Safe Routes to School National Conference

August 13-15, 2013

Sacramento, CA

Learn how Safe Routes to School (SRTS) programs across the country are changing the habits of an entire generation of school children and their families. Transportation professionals, SRTS advocates, program representatives, elected officials and community members will connect with colleagues to discuss ideas, resources, projects and noteworthy practices to enhance work that is creating more active children and safer communities nationwide.

Ancestral Health Symposium

August 15-17, 2013

Atlanta, GA

Unite with others in the ancestral health movement at this three-day event designed to foster collaboration among scientists, health professionals and laypersons who study and communicate about health from an evolutionary perspective to develop solutions to our health challenges.

Zumba Instructor Conference

August 15-18, 2013

Orlando, FL

Learn from choreographers and business experts during four days of workshops how to advance your Latin-inspired fitness routines and business.

Abilities Expo Boston

September 20-22, 2013

Boston, MA

Learn about wheelchair dance and tennis, adaptive and hand cycling, sled hockey, quad rugby, and power soccer while enjoying speakers, entertainment, workshops, and the latest technology for people with disabilities.

APHA 141st Annual Meeting and Exposition

November 2-6, 2013

Boston, MA

Join Opening General Session speakers attorney and spokesperson on leadership and public issues, Sarah Weddington, internationally acclaimed epidemiologist, Michael Marmot, and Boston Mayor, Thomas Menino. The Closing General Session will focus on the health of native people. Keynote speaker Evan Tlesla Adams will share his experience as British Columbia’s first-ever aboriginal health physician advisor. The meeting will include more than 1,000 scientific sessions and countless networking opportunities.