The right encouragement can do a lot to help employees begin a lifetime of fitness. But every organization is unique. You'll want to develop a program that works for your company. Here are a few ideas to help you get started.

Make fitness more convenient

• Encourage employees to use the President's Challenge online tools
• Install bike racks at your building
• Recommend walking/running routes
• Arrange for free in-office health screenings
• Make work schedules as accommodating as possible

Make fitness more interesting

• Set up groups so employees can track their progress together
• Hold informational seminars about fitness topics
• Bring in a special guest speaker
• Set goals (such as the number of employees or departments involved)

Make fitness more affordable

• Negotiate discounts for a local fitness center or rec class
• Reimburse part of employees' fitness expenses
• Organize free on-site fitness events

Make fitness more rewarding

• Pay for awards your employees earn
• Enter everyone who signs up in a prize raffle
• Give away water bottles or t-shirts for participation
• Throw a party for everyone who reaches a goal
• Award gift certificates for the President's Challenge online merchandise